The Ozmosis Blog

Showing blog items tagged healthcare. Show all entries.

Healthcare Is Poised To Capitalize On Social Technologies

Tags: healthcare, Pharma, physician social networks, Health 2.0, enterprise collaboration, mckinsey, accenture, IBM by Joel • November, 15 2012

“The time has come to think seriously about enterprise social networking and consider its role within wider enterprise collaboration strategy", says Ovum, the global analyst firm. While 72 percent of companies use social technologies in some way, very few - according to the McKinsey Global Institute - have acheived the full potential benefit. In fact, McKinsey says the most powerful applications of social technologies in the global economy are largely untapped.

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Healthcare Innovation Converges in Philadelphia

Tags: physician social networks, mobile, Healthcare Reform, Health IT, enterprise collaboration, Social Business, care collaboration, innovation by Joel • July, 02 2012

The healthcare industry is in the midst of a massive transformation as global trends such as Mobile, Social and Big Data  converge with new and innovative approaches to healthcare.  Following the Supreme Court’s long awaited decision on healthcare reform, MedCity’s inaugural conference on healthcare innovation, CONVERGE, could not come at a better time.

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Voice of the Doctor

Tags: social media, healthcare, physician social networks, physician, social software by Joel • June, 20 2012

The Voice of the Doctor is an internet radio show hosted by Dr. Nick van Terheyden, Chief Medical Information Officer for Nuance, that looks at healthcare from the perspective of a clinician.  This Friday’s show, June 22, will focus on social media in healthcare and Dr. van Terheyden has asked me to join him. 

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PWC report shows how much social media “likes” healthcare

Tags: social media, healthcare, physician social networks, Health 2.0, social software by Joel • May, 10 2012

According to Social Media "Likes" Healthcare: From marketing to social business , PwC’s consumer survey of 1,060 U.S. adults, about one-third of consumers are using social sites and tools as a natural habitat for health discussions.  As overall use of social networking sites has grown from 5% of all adults in 2005, to half of all adults (50%) in 2011, this should come as little surprise.  More importantly, PWC’s survey does a terrific job highlighting what “social” consumers really want from healthcare providers and how healthcare organizations (such as Aetna, Kaiser and Texas Health) are already transforming into social businesses.

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Social Media and its Continuing Impact on Healthcare

Tags: social media, healthcare, Facebook, YouTube, Twitter, Google+ by Joel • February, 02 2012

Join Ozmosis & Ogilvy Public Relations Wednesday, February 15th for a star studded discussion on the continuing role social media plays in healthcare as part of Social Media Week in Washington, DC.  As we look back on the impact social media has had on the healthcare industry over the past year, we see dramatic growth in social media adoption by health care consumers, providers, and all the various organizations engaged in the healthcare ecosystem. While the industry has taken a giant leap forward into the world of social tools and collaborative models, we’ve only scratched the surface of what is yet to come.

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Enterprise 2.0 Descends on Boston

Tags: collective knowledge, healthcare, social software, enterprise collaboration, best practice by Joel • June, 27 2011

Last week, the annual Enterprise 2.0 Conference made its way to Boston. For those unfamiliar with the term, Enterprise 2.0 refers to a new generation of innovative technologies and proceses (primarily "social" and "collaborative" tools) that improve productivity and reduce cost.

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Why Facebook Struggles With Healthcare

Tags: healthcare, Facebook, physician, enterprise collaboration by Joel • May, 10 2011

Over the past year Facebook’s popularity has continued to skyrocket. The world’s largest social network is now home to 700 million+ users and 2.5 million company pages (updated June 23, 2011).  So it should come as little surprise that millions of Americans are turning to Facebook to search for and discuss health related information.  However, while social collaboration can improve patient outcomes and reduce healthcare costs, it can also lead to unintended consequences.

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How Social Networking Has Changed Business

Tags: ozmosis, clinical insights, healthcare, Facebook, physician social networks, IBM by Joel • February, 12 2011 The Harvard Business Review recently featured a post from Bill George, a Professor of Management Practice at Harvard Business School, where he states, “Social networking is the most significant business development of 2010, topping the resurgence of the U.S. automobile industry.”  As Bill points out, social networking took a transcendent leap forward in 2010 as it morphed from a "personal communications tool for young people into a new vehicle that business leaders are using to transform communications with their employees and customers". 

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Looking Ahead to the Enterprise 2.0 Conference

Tags: healthcare, EHR, social software, enterprise collaboration, mckinsey, accenture, CPOE by Joel • January, 12 2011

The Enterprise 2.0 Conference is still more than five months away, but conference organizers are already hard at work crafting a terrific agenda.  With more than 320 papers submitted for presentation, the conference’s main theme of “Open Collaboration” is being put into practice as the E20 Community across the world discusses the virtues of each proposal and casts their vote.

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Enterprises are Riding the Social Wave.  Will Healthcare Keep Up?

Tags: healthcare, social software, enterprise collaboration, yammer, jive software, chatter, saleforce by Joel • December, 09 2010

For anyone keeping score these days, the market for social business software, especially enterprise collaboration, is heating up.

social software upstarts are going head-to-head with enterprise provdersLarge software players such as Microsoft, IBM and Salesforce.com all tout the “collaboration capabilities” of their products, from Microsoft's enhanced social features in SharePoint 2010 to the release of Chatter 2.0 by Salesforce. However, the real push is coming from a rapidly growing number of pure-plays like Yammer, Jive Software and Lithium.

IDC reports 41% of respondents have already deployed an enterprise social software solution. Which isn't surprising, since Chatter has more than 60,000 customers and Yammer is used by over 90,000 companies and organizations, including over 80% of the Fortune 500.

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Hands On Social Media Workshops and Simulations

Tags: social media, healthcare, KOL, Pharma, workshop, life sciences, physician by Joel • June, 30 2010

I am delighted to announce the launch of a new hands-on, social media workshop series offered by Ozmosis Business Solutions. These workshops are available initially for BioPharma companies, with customized sessions for both payor organizations and health systems to follow later this summer. As we look back at the impact social media has made on healthcare, the opportunities for healthcare organizations to engage healthcare providers continues to expand.

Social Media's Impact on Healthcare - HCNM Keynote

(You can view or download the presentation)

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Announcing the launch of Ozmosis Business Solutions

Tags: social media, healthcare, Pharma, solutions, regulation, risk readiness by Joel • May, 10 2010

It's an exciting day for all of us at Ozmosis as we officially launch a new business unit. Ozmosis Business Solutions - an outgrowth of our core business - is focused exclusively on serving the social media needs of our clients throughout the healthcare industry.  

Ozmosis Business Solutions

When we started Ozmosis three years ago, Facebook had fewer than 20 million active users and Twitter was relatively unknown until the SXSW conference that March. Today, they have close to 600 million active users between them and their users spend an astonishing 500 billion minutes on Facebook per month and share more than 50 million tweets a day.  

Healthcare organizations have been actively utilizing social media. More than 650 hospitals have an active presence on Facebook, YouTube and Twitter. Scanning the Dose of Digital Wiki shows how forward thinking major pharmaceutical firms are with their own social media programs. However, most of their efforts to date have been patient centric. Whether organizations are trying to educate their respective audiences or provide better customer service, they can also engage the more than 60% of physicians who consume user-generated content created by and for healthcare professionals.
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Exploring the Controversy Around Healthcare Reform

Tags: Healthcare Reform, Health IT, H-IT, Meaningful Use by Joel • November, 12 2009

The controversy around Healthcare reform continues to grow, especially with the recent House passage of HR 3962.  This 1900 page bill (summarized nicely in this 61 page downloadable pdf file), begins to address a number of the problems and inefficiencies in our healthcare system but there is much still left to figure out.  In tandum with the funds appropriated for accelerating Health IT adoption under the American Recovery and Reinvestment Act passed last year, we may actually be moving towards transforming healthcare.  

To further explore what healthcare reform really means for all of us, the Mayo Clinic, AARP, Pfizer and others, are sponsoring "The Minnesota Healthcare Roundtable" on November 20th.  The assembled panelists will tackle topics such as Medicare, private health plans, business ethics, codes of conduct, and transparency.  With representation on the panel from some of the leading healthcare institutions in Minnesota, expect some great discussions.

Physicians on Ozmosis have been holding their own conversations about the recent healthcare bill, insurance reform, and the impact of both on physician practices.  As the social media sponsor, Ozmosis members will have the opportunity to participate virtually in the Healthcare Roundtable.  Questions posed on Ozmosis will be answered, in real-time, by the panelists in Minnesota.  Some of the questions already being asked on Ozmosis are around Healthcare IT and connectivity, overcoming physician shortages, and issues around meaningful use.  

We look forward to an exciting event, and you can follow the discussion on November 20th live via Twitter, just look for the #MNMDreform hashtag.  

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Health 2.0 2009, San Francisco, Day 2: A Summary

Tags: healthcare, FDA, Health 2.0, Keas, Athena Health by Jason • October, 08 2009

Three CEO's and a President offered interesting perspectives on where they felt Health 2.0 was heading.  Alexandra Drane, President of Eliza, made a fascinating point about how most of the data out there is not very useful until it is cleaned with some high touch effort.  Eliza actually contacts patients to confirm and clean up data - she mentioned that 20% of the people who were reported to have diabetes, didn't have diabetes - all you have to do is ask!

Jane Sarasohn Kahn moderated a great conversation between Wayne Gattinella of WebMD, Sameer Samat of Google Health, and David Cerino of Microsoft.  I was blown away with how clean the new MS HealthVault interface looks (using Silverlight) - it was like looking at a Mac!  Google showcased a new telehealth solution, MDLiveCare, that is now integrated with their system and uses video chat to deliver medical and psychiatric services to patients.  Wayne focused heavily on their new WebMD mobile apps that he feels (and I agree) are where tools need to be delivered.  

Sanjay Koyani from the FDA showed a demo of their Twitter feeds and widgets - similar to what he shared in the Driving the Adoption of Health IT Through Innovations in Social MediaJamie Haywood from PatientsLikeMe discussed their recent study that was based on data gleaned from their site about lithium and Multiple Sclerosis.

Adam Bosworth did a demo of Keas today.  The site has come a long way since last year.  Care plans now help consumers improve their health by helping them keep on track with their specific disease state.  Adam described it as a "Facebook for health" which gives you steps to better health.  There is a slick integration with Quest Labs that turns the raw data into very nice visualizations that are easy to interpret.  Keas allows for some personalized and relevant data to be delivered to the patient based on their condition.  It is definitely shaping up and I look forward to seeing how it develops over the coming months.  Well done Keas, keep it simple and stay out of the red.
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Musings on President Obama and his speech to the AMA

Tags: Healthcare Reform, H-IT, Obama, AMA, EHR, Tort Reform by Jason • June, 15 2009

You did not enter this profession to be bean-counters and paper-pushers. You entered this profession to be healers – and that's what our health care system should let you be.

- President Barack Obama, Speech to the AMA, June 15, 2009, Chicago, IL

Today, Obama was as sincere and charismatic as we have come to expect.  In his speech to the AMA he was able to address many of the topics and issues facing the U.S. healthcare system.  Of the points addressed, I was particularly interested in his views on tort reform, implementation of electronic health records, and improving health care by making physicians better doctors. 

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Healthcare Reform, Conversations and HealthCamp

Tags: Healthcare Reform, HealthCame by Joel • June, 11 2009

Joel Selzer (LinkedIn profile), my Co-Founder at Ozmosis, and I will be participating in HealthCamp Maryland next week. Joel shares some insight into what HealthCamp is all about. 

With healthcare costs skyrocketing, projected to reach $4.4 trillion by 2018, we can no longer delay fundamental reform of our healthcare system.  We simply can't afford it.

As President Obama prepares to address the American Medical Association on Monday and Democrats on the Hill near a consensus for healthcare legislation, we may finally see some semblance of a plan for health reform emerge.  Yet, no matter the outcome in Washington, physicians, consumers, activists - all of us involved in healthcare - can take action today to drive positive change within our local communities.

If you haven't attended a HealthCamp yet, I encourage you to do so. This is the venue for a vitally important conversation about the future of healthcare, both in this country and around the world." says Mark Scrimshire, the founder of HealthCamp.  This is a collaborative meeting that  brings together interested parties from across the Health Care industry to consider how we can create a more inclusive, participatory structure that focuses on health, wellness and disease prevention.
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